- Project:
- aisot - Brand Facelift
- Date:
- Winter 2023
- Tools:
- Adobe Illustrator, Photoshop, Indesign
- Description:
- A brand book was developed for aisot that clearly defines its visual identity and makes it adaptable to various applications. The design language is based on data, statistics, and algorithmic models. An abstracted Gaussian bell curve serves as the central graphic element. It establishes a direct connection to probabilities, forecasts, and AI-based decision-making processes.
